“YOUR SOAP IS A JOKE”
CLIENT
DR SQUATCH
IDEA
Crowd work comedy has exploded on social. Dr Squatch built their brand on comedy. So we created a soap themed comedy show, hired comedians to make jokes about soap, and then turned those jokes into social clips that drove results. AND we built a comedy club brick wall out of soap. It smelled delish.
RESULTS
109M+ Views
117K follower growth
23pt lift in ad recall
1 giant wall made of soap
